Client: 916 Mountain Resort
Location: Panagia Kalamous, Xanthi
Industry: Hospitality • Mountain Resort
Role: Social Media Manager & Content Creator
Overview
916 Mountain Resort is a serene mountain retreat located in Panagia Kalamou, offering cozy accommodations, breathtaking views, and an escape into nature. The goal was to enhance its digital presence, highlight the beauty of the resort’s surroundings, and communicate the unique experience guests enjoy throughout their stay.
My Responsibilities
- Designed all social media posts (accommodation highlights, landscape shots, lifestyle content)
- Crafted engaging captions aligned with the resort’s calm, nature-inspired brand voice
- Edited and produced Reels showcasing the scenery, interior spaces, and overall mountain atmosphere
- Maintained strong visual branding and consistency across all content
The Approach
I built a visual strategy around the core identity of 916 Mountain Resort: peaceful, scenic, and authentically connected to nature. Content focused on panoramic views, warm interiors, cozy details, and the unique charm of staying on the mountainside.
Reels emphasized slow moments — sunrise views, nature walks, room details, and the calming aesthetic of the resort. Stories were used to bring the audience closer to the experience, showcasing seasonal highlights, daily life at the resort, and the overall atmosphere guests fall in love with.
Results
- Stronger engagement and improved reach
- Enhanced brand identity with a consistent and nature-focused feed
- Increased visibility among travelers seeking mountain escapes
- Built a relaxing, aspirational digital presence that reflects the resort’s real-life experience
- More interaction and interest during peak booking periods
Tools Used
Canva, CapCut, Meta Business Suite